Student-Led · University of Illinois · Data Ownership · $EQL Token

Your Data.
Your Token.
Your Stake.

Google made $280 billion last year from your data. You received nothing. Eqlara is the first platform where 100% of data acquisition revenue backs $EQL tokens — a token you own a stake in. You are not a user. You are a stakeholder.

The shift that changes everything

Every other data company pays you a fixed fee and keeps the upside. Eqlara cannot take the upside — it goes directly into the liquidity pool by smart contract. Your $EQL tokens rise in value every time any acquisition partner transacts. Not just yours — everyone's.

📋 Survey +25 $EQL

🛍️ Receipts +40 $EQL

💰 Spending +20 $EQL

👤 Profile +15 $EQL

$EQL Liquidity Pool LIVE

USDC in reserve

Floor

$0.000

$EQL Issued

Members

Waiting for first submission... $EQL

100% of acquisition revenue → this pool · Never to Eqlara
Floor price rises with every sale · Can only go up

—How It Works

Simple Enough to Explain
in Five Steps.

No crypto knowledge needed. No wallet required to get started. You submit data, you earn tokens, the pool grows, your tokens rise in value.

STEP 01

📋

You Submit Your Data

Fill out a profile: demographics, spending habits, purchase history, receipt photos. Takes 5 minutes. No live tracking. No browser extension. You control exactly what you share and can remove consent anytime.

Receipt · Survey · Spending · Profile

STEP 02

🪙

You Earn $EQL Tokens

Every data category you complete earns $EQL tokens from the token user rewards pool — the majority of tokens reserved for users, distributed as data is contributed. Founding members earn at the highest rate.

Majority allocation → users

STEP 03 — THE KEY STEP

🛡️

100% of Revenue Enters the Pool

When strategic data acquisition partners license access to aggregated, anonymized datasets, every dollar goes directly into the $EQL liquidity pool via smart contract. Eqlara cannot redirect it. Code enforces it automatically — not a policy, not a promise.

Strategic acquisition partners → pool

STEP 04

📈

Your Floor Price Rises

The pool is a one-way valve — money only flows in from data sales. Floor price = total pool ÷ tokens in circulation. As the pool grows, every token holder's floor value rises automatically — including yours, from everyone else's data sales.

Floor = Pool USDC ÷ Circulating supply

STEP 05

💸

Redeem or Hold

Cash out at the current floor price anytime in USDC. Or hold — because every new dataset that sells after you joined makes your tokens worth more. You benefit from the whole network, not just your own data.

USDC · Bank transfer · Trade on DEX

HOW EQLARA MAKES MONEY

🏦

Fees Only — Never Data Revenue

Eqlara charges data acquisition partners a platform access fee and takes 0.3% on $EQL trades — the same way a stock exchange works. Zero dollars from data sales. That's the entire company revenue model.

Platform fee + 0.3% DEX fee only

Plain English — If you're new to crypto

What actually is $EQL?

A digital token — think of it like a gift card that automatically becomes more valuable over time. Stored on the Base blockchain (built by Coinbase), redeemable for real USD at the current floor price anytime.

What is a liquidity pool?

A locked reserve of USDC (a stable digital dollar, always worth exactly $1.00 USD). When data sells, USDC goes in. When you redeem, USDC comes out. Pool ÷ supply = your floor price.

Do I need a crypto wallet?

Not yet. During the trial your $EQL balance is tracked in our system. At official launch we'll walk you through setting up a free Base wallet — takes 2 minutes, no technical knowledge needed.

Why does the floor only rise?

Because the pool is a one-way valve — it only receives money (from data sales) and loses money only through user redemptions. As long as data keeps selling, the pool grows and the floor rises. The math guarantees it.

You Are Not a User.
You Are a Stakeholder.

Every other data company in history treated you as a commodity — a source of value to be extracted. Eqlara is the first model where you hold equity in the network your data built. Not equity in the company. Equity in the pool — backed by real revenue, rising with every sale.

📊

Your tokens rise when anyone's data sells

Unlike a fixed payment, your $EQL balance appreciates every time the pool grows — every time any acquisition partner pays into the pool — from any user's data, not just yours. The network effect works in your favor permanently.

🔒

The floor is guaranteed by math, not promises

Floor price = USDC in pool ÷ tokens in circulation. Publicly verifiable on-chain at any time. No trust required. The smart contract enforces exactly what we say.

📈

External investors add upside above the floor

Because $EQL has a guaranteed floor, outside investors buy it for downside protection and growth upside. That buy pressure raises the market price above floor, rewarding early founding members.

—$EQL Token

Not Speculation.
Real Collateral.

$EQL is backed by real USDC from real data acquisition transactions. The floor price is a math equation, not a hope. The market price trades above that floor, giving you both a guarantee and an upside.

Total Supply — To Be Determined · Fixed Cap · No Inflation

User data rewards — earned over 5 years50%TBD

Public market / open investment15%TBD

Liquidity reserve pool15%TBD

Eqlara treasury — 3yr lockup12%TBD

Team & advisors — 4yr vest, 1yr cliff8%TBD

Chain · Deployment · Status

BlockchainBase (Coinbase L2)

Token standardERC-20

DEX listingUniswap V3 on Base

Transaction fees~$0.001 per tx

StatusTrial — Launch Q3 2026

Current Floor Price

$0.0000

Calculated as Pool USDC ÷ $EQL in circulation. Updates in real time as submissions come in.

The One-Way Valve

Data acquisition revenue flows in. It exits only through user redemptions. Net flow is always positive as long as data sells. The floor can only go up. This is the guarantee no other data company or crypto project has ever offered.

Eqlara Revenue — Fees Only

Platform access feePer-acquisition partner agreement

DEX transaction fee0.3% per $EQL trade

Data revenue$0.00

—Why Eqlara

Why Nobody Else
Does This.

Every existing model still has the company in the middle taking value that belongs to the people who generated it. Eqlara is structurally different — strategic data acquisition partners pay directly into the user pool. The company is structurally prevented from touching it.

Company	Revenue-backed floor	User = stakeholder	Fee-only model	Post-cookie ready
Google / Meta	✗	✗	✗	✗
Brave / BAT	✗	✗	✗	✓
Nielsen / Dynata	✗	✗	✗	✗
EQLARA $EQL ↗	✓	✓	✓	✓

The Real Moat

Once users hold $EQL backed by a growing pool, they have a financial reason to stay that no competitor can replicate without building from zero. Leaving means selling your stake at a price lower than it will be next month. The rational move is always to hold. That retention mechanic doesn't exist in any other data or crypto product today.

—For Investors

The Investment Case.

Eqlara is a student-led venture out of the University of Illinois Urbana-Champaign, pre-revenue and pre-token. We are looking for strategic advisors, mentors, and early believers who understand data infrastructure, Web3, and the post-cookie advertising landscape. We are not raising a formal round at this time — we are building the right foundation first.

🌐

$89B market with no clean consent solution

Third-party cookie death left a $300B advertising industry scrambling for consented first-party data. Eqlara is the consent layer that connects willing users with strategic data acquisition partners — brands, research firms, and agencies who need clean, verified behavioral intelligence.

🪙

Revenue-backed token — a new asset class

$EQL is the first token with a floor price guaranteed by real data acquisition revenue. Downside protection (the floor) + upside (market premium). No comparable asset exists in crypto today.

📊

Fee-only revenue — structurally aligned

Eqlara makes more money when the network grows. Investor returns and user returns are the same bet. No conflict of interest possible by design.

⚡

MVP minimal capital — revenue targeted by month 6

No-code Bubble.io frontend, Gmail receipt parsing, Thirdweb token on Base. First data sale within 90 days of MVP. First revenue proves the model before seed round.

Investor Interest Form

Get the Full Deck

Fill this out and Noah will follow up personally within 48 hours with the full investor deck, financial model, and tokenomics breakdown.

Full name *

Email *

Organization / Fund (optional)

Investment range

What you bring (optional)

—Execution Roadmap

The Path
Forward.

Six phases from founding member trial to full token launch and scale.

Validate

Days 1–30

20 acquisition partner interviews

50 manual beta users

Confirm WTP

Active now

Build MVP

Days 31–90

Bubble.io web app

Gmail + Plaid + Typeform

$EQL on Base (Thirdweb)

Low cost

First Users

Mo 3–4

500 UIUC beta users

$EQL airdrop incentive

Dataset proof of concept

Minimal

First Revenue

Mo 4–6

First acquisition partner deal

100% → pool

Floor price rises

Minimal

Token Launch

Mo 6–9

Public $EQL on Base DEX

Smart contract routing

Legal review complete

Low cost

Scale

Mo 9+

Scale the network

Real-time API build

50+ acquisition partners

Ongoing

—FAQ

Every Question
Answered.

—The Team

Student-Led.
University of Illinois.

Noah Molitor

CEO & Co-Founder

Eqlara is a student-led venture founded at the University of Illinois Urbana-Champaign. Built from a single belief: the data economy is structurally broken, and the fix requires a new model — not a better version of the old one. The project began with a technical benchmark inside UIUC's iVenture program, proving the core matching engine could process 24,000+ events per second. The business model evolved through advisor sessions, competitive research, and a fundamental rethink of how value should flow in a data marketplace. The answer was a liquidity pool model: radical transparency, fee-only revenue, and users as stakeholders rather than vendors. This is being built by students, for everyone.

📧 nmoli7@illinois.edu · University of Illinois Urbana-Champaign · Champaign, IL

We Are Hiring

Looking for a technical co-founder (Bubble.io + smart contract experience), a Solidity developer (part-time, Base chain), and an data acquisition partnership specialist. Equity-based at this stage. Email nmoli7@illinois.edu.

Your Data.
Your Token.
Your Stake.

One Rule Changes the Entire Data Economy

Simple Enough to Explain
in Five Steps.

You Are Not a User.
You Are a Stakeholder.

Not Speculation.
Real Collateral.

Why Nobody Else
Does This.

The Investment Case.

Get the Full Deck

The Path
Forward.

Every Question
Answered.

Student-Led.
University of Illinois.

Who are you?

How do you spend?

What are you buying soon?

Upload receipts.

Almost there.

You're in.

Admin Panel

Submissions

Your Data. Your Token. Your Stake.

One Rule Changes the Entire Data Economy

Simple Enough to Explainin Five Steps.

You Are Not a User.You Are a Stakeholder.

Not Speculation.Real Collateral.

Why Nobody ElseDoes This.

The Investment Case.

Get the Full Deck

The PathForward.

Every QuestionAnswered.

Student-Led.University of Illinois.

Who are you?

How do you spend?

What are you buying soon?

Upload receipts.

Almost there.

You're in.

Admin Panel

Submissions

Your Data.
Your Token.
Your Stake.

Simple Enough to Explain
in Five Steps.

You Are Not a User.
You Are a Stakeholder.

Not Speculation.
Real Collateral.

Why Nobody Else
Does This.

The Path
Forward.

Every Question
Answered.

Student-Led.
University of Illinois.